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24/7 Wall St., Harris Interactive Are the Latest to Declare the Death of Traditional Media
Oct 29, 2010
Published by Media Bistro
GreenLink helps TV channel discounts to viewers
Oct 27, 2010
GREENLINK: GroupBuy and RevMatch allow stations to offer discounts to viewers
Late newscasts see steep ratings declines in Baltimore
Jun 10, 2010
Lifestyle changes, technology diminish importance of once flagship programs. Published By David Zurawik, The Baltimore Sun
Millennials Most Interested In Loyalty Programs
Jul 13, 2009
Published By: MediaPost.com
PDXrewards.com Pays Portland Back!
Mar 24, 2009
Released by KPTV (FOX 12) - A Meredith Corporation Station
KCTV Rewarded by Loyalty Program
Jan 11, 2009
Station giving viewers points, and prizes, for tuning in
The New Reality for TV-Station Owners
Jan 09, 2009
By Martin Peers
Political Season Can't Save Local-TV Sales
Apr 25, 2008
Published: Wall Street Journal
Advertisers Expected To Spend $1.1 Billion For Local TV Online This Year
Mar 28, 2008
Published by washingtonpost.com
Get More Perks From Your Plastic
Jan 01, 2008
Published by SmartMoney.com
Frequent fliers: Airlines mull spinning off plans
Sep 30, 2007
Published by The Wall Street Journal
At Google, the Search Is On for a New Approach to Old Media
May 15, 2007
Published in Knowledge@Wharton
'Measured Media' Lose in Spending Cuts
Mar 14, 2007
Published in the Wall Street Journal
Google Gains on Goal of Controlling and Targeting TV Ads
Mar 10, 2007
Published by the Wall Street Journal
The Lowdown on Customer Loyalty Programs - Forbes.com
Jan 02, 2007
Published Forbes.com
Why Pay For Ads That Don't Work?
Mar 31, 2006
Published Inc.com
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