Industry News

24/7 Wall St., Harris Interactive Are the Latest to Declare the Death of Traditional Media

Oct 29, 2010

Published by Media Bistro

GreenLink helps TV channel discounts to viewers

Oct 27, 2010

GREENLINK: GroupBuy and RevMatch allow stations to offer discounts to viewers

Late newscasts see steep ratings declines in Baltimore

Jun 10, 2010

Lifestyle changes, technology diminish importance of once flagship programs. Published By David Zurawik, The Baltimore Sun

Millennials Most Interested In Loyalty Programs

Jul 13, 2009

Published By: MediaPost.com

PDXrewards.com Pays Portland Back!

Mar 24, 2009

Released by KPTV (FOX 12) - A Meredith Corporation Station

KCTV Rewarded by Loyalty Program

Jan 11, 2009

Station giving viewers points, and prizes, for tuning in

The New Reality for TV-Station Owners

Jan 09, 2009

By Martin Peers

Political Season Can't Save Local-TV Sales

Apr 25, 2008

Published: Wall Street Journal

Advertisers Expected To Spend $1.1 Billion For Local TV Online This Year

Mar 28, 2008

Published by washingtonpost.com

Get More Perks From Your Plastic

Jan 01, 2008

Published by SmartMoney.com

Frequent fliers: Airlines mull spinning off plans

Sep 30, 2007

Published by The Wall Street Journal

At Google, the Search Is On for a New Approach to Old Media

May 15, 2007

Published in Knowledge@Wharton

'Measured Media' Lose in Spending Cuts

Mar 14, 2007

Published in the Wall Street Journal

Google Gains on Goal of Controlling and Targeting TV Ads

Mar 10, 2007

Published by the Wall Street Journal

The Lowdown on Customer Loyalty Programs - Forbes.com

Jan 02, 2007

Published Forbes.com

Why Pay For Ads That Don't Work?

Mar 31, 2006

Published Inc.com